Zerone Corporation helps clients to enhance the user experience, drive conversion, and accelerate the sales process in compliance with the latest trends through customer-centric, interactive, customizable, and high-performing eCommerce apps and websites.
Our experienced eCommerce and retail industry software experts ensure quicker time to market and increased customer engagement, maximizing the business potential of the clients.
Electronic retailing is the sale of goods and services through the internet. Electronic retailing, or e-tailing, can include business-to-business (B2B) and business-to-consumer (B2C) sales of products and services, through subscriptions to website content, or through advertising.
E-tailing has a lot of unique benefits to both marketers and consumers compared to regular offline retailing, such as the rapid transaction and availability of products, the attracting of more businesses to use the web as a platform in commerce, and many others - which makes it quite an effective practice, if only one makes the proper use of it.
Compared to traditional offline retailing, e-tailing doesn’t require businesses to spend a lot of money for business showrooms, outlets, shops, and renting commercial areas - just to make them more visible to the public.With e-tailing, all the business promotions happen online. Hence, you will be able to operate your business using your online shop in order to advertise, promote, and process purchases and other transactions with your customers. In addition, it also has significantly lower operating costs compared to having a physical store.
With this type of interaction - e-tailers can personally connect with their consumers and consumers can give their appropriate feedbacks accordingly, making it an excellent customer service tool. With this interaction, businesses can effectively assess in more ways how they can improve their services or products, which in the end, will certainly guarantee a much higher rate of satisfied customer.
A physical store is only restricted to its area of visibility and accessibility, meaning it can only operate at best - if your shop can be seen and can be accessed by the public – either at the store, the beach or the mall, as the case may be. Websites, on the other hand, can be accessed to almost all areas where the internet is available, allowing businesses to reach a wider market.
with multiple available search engines, customers may have an easier time in locating your business and its branches (if you have a physical store). In here, all that they have to do is type in the product that you are selling, any related services, or company name - and the different locations of your business that are conveniently close will appear.
The World Wide Web offers easier and more convenient business transactions compared to offline retailing. This allows business to provide more complete information on their website compared to the information in the brochures that are being handed out by sales representatives. Furthermore, the sales process is only done with a few clicks, starting from the inquiry stage to the closing of the deal – which is obviously a much faster and convenient process. As mentioned earlier, another advantage of e-tailing is that you don’t have to rent an office to do business. Hence, you can be at your home while you run your e-tailing company - thereby saving you time and effort, and the need to travel to and fro your shop or office.